Wednesday, March 15, 2017

Week 10 EOC - Channels

The channels I'm going to use to get my product noticed are: 
  1. Commercial – I'm going to film a commercial of a beautiful woman dressed impeccably, admiring the car on the outside, getting in the car to admire its luxurious interior and then driving off in the car with her hair down to show the power of the car. 
  1. Giveaway – I'm going to research if it could be possible to do a giveaway at a high end mall such as fashion show mall and have the car on display. 
  1. Facebook page – I'm going to create a facebook page for fans and customers to follow. 
  1. PR Stunt – I'm going to race a Lexus RC F vs BMW M4 
  1. Magazine – I'm going to run an ad in high end magazines such as Fortune, Forbes, Robb Report, Modern Luxury, etc.

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